Khirrki

Project Type

Logo & Brand Identity

Date

April (2022)

Let's Go...

All projects designed by Hassam wasif with the keen eye for details, research and intention. Because design is the silent ambassador of your brand, So it should reflect your business goals, values and mission which is why each project is backed with deep brainstorming and strategy.

Brand Overview

khirrki emerges as a dynamic online e-commerce store, encompassing modern fashion wear to cutting-edge electronic gadgets (watches, fitness bands, and many more). The brand vows to provide a seamless shopping experience with a curated selection. Rooted in innovation, quality, and accessibility, “khirrki” seeks to resonate with a diverse customer base, embodying modernity and dynamism. The brand targets individuals who appreciate modern fashion and tech enthusiasts seeking the latest electronic gadgets, fostering a connection with a modern and diverse clientele.

Project Objective

The primary aim is to forge a visual identity that mirrors “khirrki’s” core values and resonates with its diverse audience. This involves creating a memorable and versatile logo for seamless integration across various platforms and materials. Challenges include encapsulating the brand’s diverse product range cohesively and ensuring the logo’s timeless quality to maintain relevance as the brand evolves. Taking cues from the iconic FedEx logo typography, aiming for a sophisticated and timeless feel. The logo encompasses a well-known font “Roboto” for a modern touch, and an icon inspired by an open window, symbolizing product diversity. A vibrant yet versatile color palette enhances brand recognition.

Total Deluxe

Vida Jewels

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